Social Media Strategies

Does your photo convey a unified image across all your social media accounts?
Even with a good recognizable photo showing eye contact with the viewer, if every photo is different in each account, how would that come across to your visitors?
Consider your brand – your distinguished, distinctive characteristics.
Create a single photo across your accounts. As your visitors arrive they are always greeted with a familiar theme and know the account is yours.
The only reason you should have different photos on each account is if you actively appeal and connect with each account’s audience demographics in a unique way. (I.e., a hipper clothing and pose in Instagram; a classic business suit head shot in LinkedIn.)
Other uniform brand considerations are your message, colors, taglines, supporting graphics, etc.
Is it time to choose a single head shot that best projects the image you want throughout your accounts?
See you online,
Catherine Saykaly-Stevens | The Networking Web

About Admin

Catherine Saykaly-Stevens of is an author, speaker, and trainer – a social media Consultant who specializes in Audience Growth and Extraordinary Fan-Engagement.
She mentors entrepreneurs, authors, speakers, and coaches on how to grow their fan-engagement deepening their connection to their community to ultimately lead to audience growth, influence building, and sales conversions.
She does that with one-on-one consulting and the Social Media Quick Results Programs.
Catherine is also on the Social Media team of the Evolutionary Business Council (EBC) with a collective reach of 250 Million people and is the co-host of two online shows: ‘EBE-Live’ and ‘Social Buzz U’. She is also the Social Media Expert in residence for the Canadian Authors Association (CAA).

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